Scotch on Wheels是专为Scotch & Soda设计的专卖店，以游击队的方式在欧洲时装周上行驶，从阿姆斯特丹到伦敦、佛罗伦萨、米兰和巴黎，每一个路人都能看到。在最后一刻宣布的地点和对卡车本身的在线报道，引起了当地和国际的热情、轰动和日益增长的知名度（Instagram浏览量超过370万）。
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