Looking Back on 2025 Our very first newspaper is entirely dedicated to reflection. In this edition, we take you through the highlights of the past year: special events, great collaborations and creative solutions that made 2025 such a memorable year for EventRent. The newspaper offers an overview of what we have achieved together and provides […]
Mirror, Mirror on the RoadHow Eventrent brought Catrice’s Hyper Lash influencer campaign to life with a mobile roadshow For the launch of the new Hyper Lash Mascara, Catrice chose a striking and mobile brand activation. Instead of a traditional stand or fixed location, they opted for a roadshow concept that literally travelled to the target […]
Blue Monday is often referred to as the most depressing day of the year. Falling on the third Monday of January, it’s a concept that has become part of popular culture—despite having no scientific foundation. The term was originally coined by Cliff Arnall as part of a marketing campaign, combining the idea of feeling “blue” […]
The Coca-Cola Christmas Truck Tour with EventRent The final winter months of the year are filled with familiar traditions. Twinkling lights, Christmas trees, festive music and, since 1995, the iconic Coca-Cola Christmas Trucks. What once began as a legendary television commercial has grown into one of the most recognizable Christmas campaigns in the world. During […]
The mobile, expandable pop-up event solution by EventRent The Event Expandable is a flexible, mobile and expandable event space for pop-up events, roadshows, exhibitions and brand activations. This innovative unit combines speed, visual impact and comfort in one powerful solution and is used by EventRent for campaigns across Europe. With a floor space of up […]
An inspiring example of how powerful a roadshow can be. With the flexibility of our roadshows as mobile pop up shops, you can truly push the boundaries of traditional marketing. One unit. Seven locations. Across Europe. The result? Countless happy faces, valuable conversations, and strong sales. BRAX on tour with the EventRent Expandable Last […]
Samsung Medical Equipment Tour: From Trade Fair to Hospital Doorstep The Samsung Medical Equipment Tour demonstrates how a roadshow can elevate traditional event marketing and extend its impact far beyond the walls of a trade fair. Traveling across Germany with a fully equipped expandable mobile showroom, the tour brings Samsung’s latest medical innovations directly to […]
A self-sustaining roadshow demonstrating real energy independence. Looking for an innovative way to showcase your brand? The Anker Expandable roadshow is a fully self-sufficient, solar-powered mobile experience that travels across Europe without relying on external power. This off-grid roadshow demonstrates how renewable energy and cutting-edge technology can bring products to life in any location, from […]
Omnichannel Marketing Connects All Touchpoints into One Consistent Brand Experience What is Omnichannel Marketing? Omnichannel marketing is an integrated approach that puts the customer at the center. Every channel, from social media to a physical store or showroom, works together as a seamless whole. The experience remains consistent, no matter where or how someone interacts […]
rag & bone brings their collection on the move! For the first time on the streets of Amsterdam and Düsseldorf: the InfoWheels Boutique our new luxury fashion pop-up store. rag & bone makes its debut in this specially developed unit, where fashion, lifestyle, and brand activation come together in one unforgettable experience. This is not […]
