Are you ready to take your outdoor adventures to the next level? Experience the ultimate in mobile innovation with the EggStreamer by Shimano at the Camp & Camper Expo! This compact yet versatile mobile showroom boasts an impressive 11m² floor area, cleverly designed to maximize both comfort and functionality. Perfect for outdoor enthusiasts and brands […]
When it comes to making a lasting impression at one of the most renowned marketing events worldwide, VideoAmp knows how to stand out. This year at Cannes Lions, a festival synonymous with digital marketing innovation, the buzzwords “DATA” and “AI” dominated the discussions. VideoAmp, a trailblazer in data-driven commercial advertising, chose EventRent’s Mobile Showroom to […]
Come holiday season, there a few things you can guarantee will come back year after year: twinkling lights, evergreen trees, and 24/7 exposure to Christmas songs on the radio. Since 1995, the Coca-Cola Christmas Truck and its respective tour have been added to that list. Over 20 years ago, the advertising agency W.B. Doner was […]
To introduce and promote Heineken Extra Cold beer at European summer festivals, we developed a cool experience concept: a ‘polar expedition’ to set up its base camp at hot event locations. Thus, began the Heineken Extra Cold Tour, a promotional tour that went through 14 countries, such as Romania, Spain, Portugal, and Taiwan, and 31 […]
Beginning in Dublin and ending in Rome at the HCE 2018 (Huawei Europe Innovation Day and Huawei Eco-Connect Europe), the Huawei 5G Demo Truck, a key component in the roll-out and promotion of 5G throughout Europe, has passed through 10 countries, 38 cities in Western Europe, and has had over 7.000 visitors. Throughout the months […]
The Dutch supermarket giant Albert Heijn, has decided to eschew the expected sources of advertisement, and launched a full campaign celebrating the festive month of December: the “Omdat het December is” (“Because it’s December”) campaign. This campaign, apart from the expected interior branding in-stores and the propagation of traditional advertising material, also has three special […]
5G technology promises to bring lower latency and higher bandwidth, changing the present into the future. The real question is: how do we take it from science fiction to reality for others? The collaboration of EventRent, VR Owl, and Huawei, dubbed the 5G Experience Agency has been successfully demonstrating the wide range of applications of 5G […]
It’s becoming more clear that tradeshows and exhibitions are a thing of the past! With exponentially more tradeshows, exhibitions, and fairs getting cancelled and no clear vision of when the next one will be, there may be some doubts and worries going through your mind. You may be asking yourself how will you recoup the […]
Traditional automobile showrooms have to struggle to compete with the new digital era. The average dealership’s gross profits are slowly dwindling year after year, causing dealer sentiment to turn more pessimistic as new forms of communication begin dominating the market. With many turning to the web to see the latest and best automobile companies have to offer […]
Chief marketing officers must adapt to avoid company failure or extinction. Trade shows were once the only place B2B companies could meet their prospects, network, and close deals. It used to be that buyers, potential customers, and other decision-makers would visit booths or attend presentations. As a result, companies would spend a lot of money […]